CIRRA / SITE VISIBILITY REPORT
Is your website helping the business, or just sitting there?
This is not a design-trend quiz. It looks at the things a real customer experiences: clarity, trust, visual confidence, mobile, conversion and competitive position.
Let's see what the website is actually doing for you.
If the site is already strong, we'll tell you. If a focused improvement is smarter than a rebuild, we'll tell you that too.
Six scored questions get you to the first read. Business context comes later and never lowers the score.
Six quick signals. Then your score.
No crawler. No fake technical audit. This is the human-facing first read.
Your score is ready.
Where should we send your copy? That's all we need before you see it here.
Start where the drag is real.
Do this before you spend anything.
Fix what matters. Then look bigger.
Your context did not lower your number.


A website score can only tell part of the story. We've worked with global brands, established companies, nonprofits, growing businesses and personal brands, and we know the site has to make sense for the business behind it. If the smartest answer is a focused fix, we'll say so. If the site is already doing its job, that is worth celebrating too.Jim Wallin + Daysi Salazar · MICROBURST · Team behind CIRRA
Add three pieces of context.
These answers do not change the score. They help us distinguish a brand problem from a timing, workload, market, or business problem.
The $299 Expert Brand Review is a live human review. Scheduling hands off through the MICROBURST Google Calendar; the team confirms the 60-minute review and payment details. You keep the recommendations whether we work together or not.
How scoring works
Six website fundamentals build the score: message clarity, trust and proof, visual confidence, mobile experience, conversion path and competitive position. Each question contributes its published weight using four answer levels: 0%, 40%, 70% or 100% of that dimension. Business context and goals come after the score and never lower it. This is a structured self-assessment, not a crawler-based technical audit or market percentile.
Make the read more specific.
Three quick questions. These do not change your score.